Collaborating with groups for co-hosted events

Collaborating with Groups for Co-Hosted Events

Partnering with local nonprofits, schools, and community organizations can transform your events from small gatherings into high-impact experiences. On TasteTXK, co-hosted events allow businesses (“Destinations”) and community partners (“Groups”) to combine resources, audiences, and promotions to achieve more together .

Why Co-Hosted Events Matter

• Expand Reach: Gain access to your partner’s audience for bigger turnout.

• Build Trust: Associations with respected local groups enhance credibility.

• Strengthen Community Ties: Show support for causes and initiatives locals care about.

• Boost Engagement: Co-branded promotions generate more buzz than solo efforts.

Example:

A local café partners with a charity group to host a fundraiser concert. The café provides the venue and specials, while the group brings volunteers and ticket sales support. Together, they reach a much larger audience than either could alone.

Step 1: Find the Right Partner

When selecting a group to collaborate with:

• Look for alignment of values (shared mission or audience).

• Choose partners with complementary resources (you provide venue, they provide volunteers).

• Confirm mutual benefits (you gain visibility, they gain fundraising support).

Step 2: Create the Co-Hosted Event

1. Log in to TasteTXK Workspaces → Create Event.

2. Add event basics (title, description, date, location).

3. Under Collaborations, invite a Group to co-host.

4. Share editing permissions so both partners can update details.

Pro Tip: Use co-branding in your event title.

• Example: “Blue Rooster Café + Helping Hands Texarkana: Dinner & Donation Night”.

Step 3: Define Roles & Responsibilities

Before publishing, agree on who will:

• Provide the venue (business or group partner).

• Manage RSVPs/tickets (track capacity, sell tickets if needed).

• Promote the event (social media, newsletters, in-app posts).

• Coordinate staff & volunteers (setup, customer service, clean-up).

• Offer incentives (business funds Points, group organizes raffles or giveaways).

Step 4: Add Promotions & Points

• Create exclusive offers tied to the event (e.g., “20% off meals during the fundraiser”).

• Attach a Point Pool so attendees earn bonus TasteTXK Points for RSVPs or purchases .

• Add highlight perks such as raffles, auctions, or VIP seating for donors.

Step 5: Publish & Promote

• Post the event to your storefront (appears in the shopper app + Events feed).

• Group partners should cross-promote via newsletters, social media, and their TasteTXK pages.

• Use consistent visuals (logos, cover images) for a polished, unified look.

Step 6: Monitor & Engage

During the event:

• Track RSVPs, ticket sales, and redemptions in real time.

• Thank attendees and encourage them to support both partners.

• Capture photos and stories for future promotions.

After the event:

• Review analytics (attendance, redemptions, retention).

• Share results with your group partner (e.g., funds raised, Points donated, attendees engaged).

• Follow up with attendees using in-app messages or offers to build long-term loyalty.

Checklist

✅ Partner group identified and confirmed

✅ Event created with co-host enabled

✅ Roles, promotions, and Point Pool defined

✅ Event published and cross-promoted

✅ Staff and volunteers briefed

✅ Analytics reviewed post-event

Next Steps

• Turn successful collaborations into annual traditions (e.g., holiday fundraisers, back-to-school drives).

• Rotate group partners to reach new audiences.

• Leverage reviews and surveys after co-hosted events to learn what attendees loved most.

✨ Remember: Co-hosted events aren’t just about one night—they’re about building stronger ties with your community. When businesses and groups come together on TasteTXK, everyone wins: you grow visibility, groups gain support, and locals enjoy meaningful experiences.